Ataulfo

Mature southern fruit + late Nayarit entrance = complex changeover

By definition the word foreground insinuates a seemingly larger position of prominence.  I choose to use that word here as it’s important that we all understand the complexities that are looming in the mango world, as Mexico prepares to transition from the southern producing regions to the northern ones.

By no means it is a dire situation facing us, at least not for us, but it is one that will require us to work together in cooperation in order to keep things smooth for  increasing sales and consumer satisfaction; consumers, who this time of year begin to consume more and more mangoes, as we need them to.

The northern regions of Nayarit and southern Sinaloa start back-to-back. They  are rather large and long producing regions with extraordinary outputs in quantity. That wall of mangoes that ensues when these regions begin general production lasts around 3-4 months (and often longer) and coincides with peak consumer consumption or what we know as SUMMERTIME.

They key to moving through the upcoming transitional complexities and lack with enough finesse so that we can keep consumers happy, register pricing moving downward and mangoes flowing in and out quickly; so that we are ready for the even bigger displays, and even lower prices that move them rapidly into the hands and mouths of mango eaters, is as usual the sharing of real and accurate information from the ground in Mexico.

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